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Thursday, 12 February 2026

Counterpoint: The foldable smartphone market to open a new chapter in 2026

Analysts at Counterpoint say that the foldable smartphone market is about to enter a phase. After a cyclical recovery last year, 2026 will mark the beginning of a more sustainable expansion phase. While last year's strategy for many smartphone makers was to normalize inventory and proceed with extra caution when it came to new releases, this year we will likely see a more aggressive push into the foldable segment. Thanks to technological advancements and better execution, the book-style foldables have become more popular and now account for 52% of all foldable sales. The analysts...

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